Festival Viña del Mar 2017| AR by stYpe & Vizrt
The largest and best-known music festival in Latin America, Viña del Mar, every year during the 3rd week of February is host to some of the world’s most famous music artists like Sting, Elton John, Tom Jones, Santana, Backstreet Boys, Shakira, Marc Anthony and many others. Viña 2017 was special because the whole experience was enhanced with augmented reality, which was delivered with stYpe experts and Stype kit – camera tracking system, Vizrt engine and with help of their partners POP UP Media 360. Every day for a week we could see the amazing 3D graphics of artist performing, their posts on social media and sponsors. The Viña del Mar International Song Festival started in 1960, features a song competition in two categories and different concerts. Annually attracts more than 15 000 visitors and it’s broadcasted live on Chilevisión and Chilean radio.